Author: Danny Davis

How to Leverage Organic Search to Elevate Your Business

Search engines and directories have been around since the beginning of the Internet, and consumers have been using┬áthem religiously since day one. They are a part of our society, a piece of fabric woven within the digital universe that will likely┬ánever go away, and will continue to change and evolve through the years. Good News for Online Marketers The good news for online marketers is that there’s a new opportunity because of the way consumers have learned how to use these online tools and utilities to find exactly what they’re looking for. Leveraging Organic Search Approximately 500 million search...

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5 Solid Digital Marketing Facts for 2017

In the world of digital marketing, facts are sometimes hard to come by. The digital marketing landscape is a tough one to navigate, and it doesn’t seem to be getting any easier. It’s hard to know who to believe, what really works, or which pitch to give credence to. It’s gotten to the point where I don’t believe any of them, and find myself ignoring all of them, which is probably not the greatest approach. So what do we do? We need facts. Since Google’s algorithm changes every 7 hours, thriving online is always going to be a moving...

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